When I originally published this to LinkedIn, the PowerPoint I published got messed up. I’ve attached it here as a PDF to clean it up. The original post text is below. If you want to check out the code, I published it under an MIT license on GitHub.
What a ride! 🎢
📅 Thanksgiving was my final “mandatory” post in @Albert Bellamy’s 30 day #LinkedInHardMode challenge.
I spent 1 to 2 hours a day on LinkedIn posts and interactions.
During this challenge:
🎯 My connections grew by 56%.
👀 My median post view count grew by 640%.
😲 Median post engagement (likes & comments) grew by 500% and 400%, respectively.
I also learned:
📝 What makes a catchy opening line.
📷 What pictures spark intrigue.
⌚ Posting links in comments too quickly tanks performance (almost all my #USSFexplained posts).
🤓 Posts with too niche/technical an audience don’t perform well.
📊 A 90 day trailing total of profile views doesn’t provide much useful info (thanks to @Jordan Morris Goldmeier for a way to access LinkedIn Premium for the final analysis).
I put together a slide-deck with the most interesting insights I found through ~500 lines of code in #RStudio.
What are your thoughts about this presentation? Looking for stuff you liked and things you think I can tweak (I plan to redo the charts in Excel and Tableau for a future comparison post).
I intentionally left places for you to ask questions in my charts too, so ask away! 🎤
#data